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Indeed vs. LinkedIn: Which Is Better For Employers Searching For Job Candidates?

Diana Mason by Diana Mason
October 26, 2022 2:15 am CDT
in Other
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Hiring a quality team is not an easy task. So where’s the best place to look for top talent? Indeed and LinkedIn are two very popular online recruiting platforms. Both offer job posting and a wide audience of job seekers, but they go about finding the perfect candidate in different ways. Keep reading for more on how Indeed and LinkedIn are similar, how they’re different, and which is the right choice for you.

Find out how ZipRecruiter compares to Indeed here. See the top websites for recruiting here.

Indeed For Employers In A Nutshell

Indeed revolutionized the job search industry by becoming the first aggregated search engine for job listings. With approximately 250 million unique visitors every month from over 60 countries, 150 million resumes uploaded monthly and 10 jobs added per second, it’s safe to say Indeed is the #1 job site online. The platform is both effective and efficient for employers. With so many users looking for work, it’s one of the best tools recruiters can use to quickly fill open positions with quality talent.

Indeed lets employers post a job in the general search results and manage candidates directly on the platform for free. If you need to find talent quickly, you’ll want to consider the pay-per-click option. Indeed isn’t transparent when it comes to their pricing model, but expect to pay anywhere from $0.10 to $5 per click if a candidate engages with your post in the Sponsored Jobs section.

See our Indeed promotions page here.


LinkedIn Talent Solutions In A Nutshell

LinkedIn’s job board falls under the shadow of its social networking features, but with the site’s 706+ million users from over 200 countries (170 million users in the U.S.), its reach is extraordinarily extensive. Recruiters can post on LinkedIn’s job board, network using the built-in chat system, search for qualified talent, and leverage “friendships” and business relationships to find top-quality candidates.

Learn More at LinkedIn Talent Solutions

There’s no official LinkedIn Talent Solutions pricing guide on its website. If you want to get exact numbers, you’ll need to contact LinkedIn for the latest pricing information. That said, here’s what we found floating around on the internet:

SOLUTIONPRICE
Job PostsCost-per-click
Job SlotsNegotiated on a business-by-business basis
RecruiterLite: $2,399/year
Corporate: $8,999/year
Career PagesNegotiated on a business-by-business basis
Recruitment AdsCost-per-click
Sponsored ContentCost-per-click
Cost-per-impression

Cost per click will vary depending on job location, job title and overall marketplace activity.

See our LinkedIn promotions page here.


Indeed vs. LinkedIn: Similarities

Both Indeed and LinkedIn provide ways to post job opportunities, an Android and iOS app and online support. As we mentioned before, both platforms offer a pay-per-click model for job posting.


Indeed vs. LinkedIn: Differences

Indeed and LinkedIn go about very different ways to find candidates:

  • Indeed has a resume database that recruiters can search through, while LinkedIn has more extensive profiles for networking.
  • Indeed’s job board gets “seen” more, but LinkedIn’s social network lets you peruse applicant profiles and select the most qualified and engaging candidates.
  • Indeed has an option to post jobs for free. LinkedIn does not.
  • Employers can share Indeed job postings on their LinkedIn network, but they can’t post jobs directly to LinkedIn from Indeed.

Bottom Line

Before you decide between Indeed or LinkedIn as an employer, you’ll want to consider your industry and your preferences. Indeed will give your job posts more exposure, but LinkedIn is a good consideration if you’re seeking qualified talent. If you’re an expert recruiter, you’ll want to use both platforms: Indeed to advertise your jobs and LinkedIn to search for particular types of candidates. And if saving money is a priority, you should go with a free Indeed post.

See all the best job recruiting services here.

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Diana Mason

Diana Mason

My passion for travel eventually led me away from the 9 to 5 office life and into the embrace of freelance work. Born in Cali and raised in Philly, I am a creative professional with a delightful knack for words. When I'm not gallivanting across the globe, you can find me writing (of course), teaching yoga, and dreaming of my next big adventure.

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