Suntory’s -196™ Vodka Seltzer is giving away $104,000 in total cash prizes across regional and national drawings — including two $13,000 grand prizes, nine $6,500 first prizes, and six $3,250 second prizes. With two entries allowed per person (one national, one regional), this is a straightforward cash sweepstakes worth entering before the September 30, 2026 deadline.
What Is The -196™ Vodka Seltzer Sweepstakes?
The -196™ Vodka Seltzer Sweepstakes is a cash giveaway from Suntory Global Spirits, the Japanese beverage giant behind the -196™ brand — a hard seltzer made using a unique freeze-crush infusion process. Seventeen winners across regional and national drawings will share $104,000 in total prize money, all awarded as checks. The dual drawing structure gives every entrant two separate shots at winning: one entry into the national pool and one into a regional drawing.
This sweepstakes is a clean, no-frills cash giveaway with a flexible prize that winners can spend however they choose. The -196™ brand is a newer entrant to the U.S. market, which may mean a smaller overall entry pool compared to more established brand promotions — a potential edge for early entrants. With two entries allowed per person and a five-month window, this is a low-effort addition to any sweepstakes rotation through the end of September.
READ MORE: HERE’S OUR LIST OF THE BEST CONTESTS AND SWEEPSTAKES
-196™ Vodka Seltzer Sweepstakes Details
- Start Date: May 1, 2026 at 12:00:01 a.m. ET
- End Date: September 30, 2026 at 11:59:59 p.m. ET
- Eligibility: Legal residents of the 50 United States and D.C., age 21 or older at time of entry
- Entry Frequency: Limit two (2) entries per person per email address for the entire sweepstakes period — one national entry and one regional entry
- Sponsor: Jim Beam Brands Co. / Suntory Global Spirits Inc., Chicago, IL
- Notable Restrictions: Must be 21 or older; two separate drawings (national and regional); prize value originally denominated in Japanese Yen, paid out in USD at prevailing exchange rate at time of payment
Trending Savings Account Deal:
How to Enter the Sweepstakes
- Visit the official entry page at https://www.minus196sweeps.com/
- Complete age verification and the entry form as directed
- Must be 21 or older and a legal resident of the 50 U.S. states or D.C.
- Submit one (1) national entry and one (1) regional entry — maximum two entries per person for the full sweepstakes period
Win the Prizes
Regional Drawing:
- Grand Prize (1 winner): $13,000 check — ARV $13,000
National Drawing:
- Grand Prize (1 winner): $13,000 check — ARV $13,000
- First Prizes (9 winners): $6,500 check each — ARV $6,500 each
- Second Prizes (6 winners): $3,250 check each — ARV $3,250 each
Total ARV of all prizes: $104,000
Is This Sweepstakes Worth Entering? (Quick Take)
With 17 cash winners sharing $104,000 and a dual drawing structure that gives every entrant two separate shots at winning, this is a well-constructed cash sweepstakes with real winning potential. The -196™ brand is still building its U.S. presence, which likely keeps the entry pool smaller than a Budweiser or White Claw promotion — a meaningful advantage for anyone who enters early. The cash prize format is as flexible as it gets, and the five-month window gives plenty of time to get both entries submitted cleanly. Use both your national and regional entries — there’s no reason to leave one on the table.
Pro Tips to Increase Your Chances
- Submit both entries — you’re allowed one national and one regional entry, so make sure to complete both for maximum coverage across the two drawings
- Enter early — a newer brand like -196™ may see lower overall entry volume than major legacy brands, and early entries lock in your spot
- Use a dedicated sweepstakes email so winner notifications don’t get buried in your regular inbox
- Note the exchange rate caveat — prize amounts are based on Japanese Yen conversion to USD at the time of payment, so the actual check amount may vary slightly from the listed ARV
- Must be 21+ — double-check eligibility before entering, as age-restricted sweepstakes have a slightly smaller eligible pool than standard 18+ giveaways
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